SOCIAL ADVERTISING PLATFORM
Centralize multichannel social advertising and boost ROAS by over 50%
Streamline advertising campaign management across 10+ social channels with features like automated workflows, AI-powered optimization, comprehensive cross-channel reporting and enterprise-grade governance, all on Sprinklr’s unified AI-powered platform.
The only end-to-end platform built for enterprise advertising teams
Unified platform
Streamline campaign planning, collaboration, execution, optimization and reporting, all under one roof.
Broad channel coverage
Manage paid social campaigns across 10+ social channels with reporting across paid, owned and earned media.
AI-powered campaign optimization
Use actionable AI-powered insights for better budget allocation, bidding, boosting and ad rotation.
Unified taxonomy
Create custom taxonomy for creatives, audiences, campaign setup and analytics to gain insights and make decisions aligned to your goals.
AI-powered creative optimization
Uncover deep insights into ad content and creative elements so you can test, optimize and produce winning ads at scale.
Enterprise-grade governance
Centralize global governance and compliance frameworks with roles and access control, approval workflows and audit trails.
Build impactful ad creatives at scale
Leverage AI-powered creative insights
Use AI-powered creative taxonomy to analyze your creatives across visual parameters, identify performance drivers and craft ads that resonate with your audience.
Create and personalize ads at scale
Drive faster creative production with bulk ad creation from a central data feed. Create personalized ads for different audience groups and markets using dynamic image and video ad templates.
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Streamline your asset library with a robust asset manager
Leverage a centralized Digital Asset Manager (DAM) to manage your library of ad creatives. Identify and reuse high-performing assets and minimize production costs.
Ensure teams are in sync and nurture collaboration
Sprinklr helps teams collaborate via comments and mentions within the platform, minimizing the need for multiple communication tools and giving teams a single source of truth.
Consolidate campaign insights across channels
View holistic paid and organic reporting
Reduce time to uncover insights with unified reporting across paid social and organic initiatives.
Align reporting to your business goals
Measure custom-defined KPIs that align with your business goals.
Uncover comments on paid posts
Access and manage comments on paid posts for better audience engagement and brand protection.
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Automate campaign optimization with AI
Create and launch winning ad assets dynamically
Leverage AI to identify winning combinations of creative elements, dynamically optimize ads and show the most impactful ones to your target audience.
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Automate bidding, budget handling and asset rotation
Optimize ads and campaign performance with AI-powered smart bidding, dynamic budget allocation and automated pacing control. Minimize wasted spend and ad fatigue with automatic rotation of ads.
Create engaging content faster with Generative AI
With Sprinklr AI+, generate compelling ad copies instantly and translate across languages with one click. Effortlessly edit or reformat copy and use custom prompts to improve ad quality.
Enable a kill switch to cut off low-impact ads
Protect ROAS by automatically pausing risky ads based on predetermined benchmarks or market events and alerting teams.
Turn advertising effort into measurable business impact
Improve ROAS
Sprinklr has helped a global automobile manufacturer improve ad click-through rates by 1.5x, increasing ROAS by 55%.
Execute efficiently, at scale
The world's largest alcoholic beverages company recovered $1.2M of re-investable marketing budget with Sprinklr.
Protect the brand
A global media and entertainment company centralized and governed 100+ ad accounts across 30 regional markets on Sprinklr.
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